Two days of networking, inspiration and fun in Vienna from the 22-24 March 2018

Agenda

Thursday 22 March

14.00 – 17.00 – Meeting Boards National Associations and General Meeting EGCOA (Members Only) 

18.00 – 19.30 – MCO Dinner (Invite Only)

20.00 – 21.30 – Welcome reception: A chance to meet and network with your fellow members from the EGCOA and the Austrian Golf Federation, bringing together the most influential individuals in the European golf Industry.

 

Friday 23 March

09.30 – 10.45 – Block I: 

Opening European Golf Business Conference 2018
Dr Peter Enzinger President Austrian Golf Verband

Economic forecast Europe & impact on the golf business
Mag. Stefan Bruckbauer chief economist at the Unicredit Bank Austria

Trends in golf & tech in the USA
Jay Karen CEO National Golf Course Owners Association of America

10.45 – 11.15 – Networking break

11.15 – 12.15 – Block II: 

How Lessons learned from the Bush help you build a better Team
Gustav Putter Motivational Speaker & GM at the River Club SA

Pitches workshops
All workshops presented

12.15 – 13.15 – Workshop round I: 

The Big Question: Dynamic pricing in Golf?
Andrew Davies & Arnaud Zunz

13.15 – 14.00 – Networking Lunch

14.00 – 16.30 – European MCO Meeting (invite only)

14.00 – 15.00 – Workshops round II:

The best Marketing lessons for Golf
John King – CEO Golf Marketing University

It is a no brainer: how golf benefits from a sustainable approach
Jonathan Smith – CEO Golf Environment Organisation

15.00 – 15.30 – Networking Break

15.30 – 16.30 – Workshops round III:

Happy Employees create Happy & spending Customers
Gregg Patterson – former manager of The Beach Club Santa Monica USA

Female Golf participation: how to unlock its true potential
Alastair Spink – Head Coach and researcher – initiator of love.golf

16.30 – 17.15 – Networking Drinks

Evening: Traditional Austrian Dinner Party

 

Saturday 24 March

08.30 – 13.30 – General Meeting of the Austrian Golf Federation 

09.30 – 10.30 – Workshop round IV: 

Do you know your customer? We do!
Jacob Buksted – Players 1st

10.30 – 11.00 – Networking Break

11.00 – 12.00 – Workshops round V: 

Close the biggest leak in golf: an interactive workshop on golfer retention
Lodewijk Klootwijk – CEO EGCOA

12.00 – 13.00 – Most wanted speaker Gregg Patterson sums it all up and sends you home with a ton of Energy

13.00 – 14.00 – Networking Lunch

14.30 – 17.00 – Walking city tour  

2018 Conference Sponsors